Spice Up Your Sales with Chicken: The Must-Add Item to Your Menu!

by | Feb 22, 2024 | Program Management, Sales

Are you ready to take your sales to the next level?  Adding chicken products to your menu could be the secret ingredient you’ve been searching for. As a store owner, you already know that the retail environment is demanding, and many in the industry face similar challenges, such as reduced labor, supply chain shortages, and higher operating costs. Despite these hurdles, the convenience store industry has thrived by offering fast and efficient service that caters to on-the-go customers. So, let’s dive in and explore how you can boost your profits while simultaneously satisfying your customers’ cravings with some mouth-watering chicken options. 

The latest industry reports suggest that chicken products are in demand, and the trend is not expected to slow down anytime soon. According to Technomic’s 2023 Center of the Plate: Poultry & Seafood Consumer TrendReport, “84% of consumers eat chicken at least once a week. Additionally, 84% of consumers purchase chicken from foodservice at least once a month.”  

Chicken wings are a real money-maker and one of the most popular foods in America.

The National Chicken Council predicted Americans would consume over 1.4 billion chicken wings during the 2024 Super Bowl weekend alone. A staggering number, but it’s not just during special occasions that wings are famous; they have consistently been a favorite food item. 

How do you take advantage of the chicken trend?

Whether you want to introduce a new and unique food item or provide more variety to your existing menu, we recommend trying out Hunt Brothers® Pizza wings and WingBites®.

Contact your Account Manager today to discover how to incorporate delicious chicken products into your offerings. Take advantage of this opportunity to elevate your menu and satisfy your customers’ cravings! 

Did you know that seasonings and spices are all the rage these days?

People can’t get enough of them! According to Technomic’s research, “68% of consumers prefer seasonings and spices. Other preferred methods for adding flavor included preparation style (63%), marinades (54%), and sauces, spreads, or condiments (52%).”  

So why settle for any old chicken menu item when you can make it flavorful and exciting? By focusing on the flavor and preparation of your chicken products, you can attract more customers and keep them coming back for more. 

If you’re looking for inspiration, check out the Hunt Brothers Pizza Portal for more information on their delicious Southern Style or Hot n’ Spicy chicken wings and Home Style and Buffalo WingBites® that are already seasoned to perfection. And the best part? All you need to do is run them through your pizza oven, and voila! You’ve got a mouth-watering on-the-go item that your customers won’t be able to resist. 

Check out our blog post “Maximize Your Business Profits with a Winning Menu” for tips on expanding your menu and boosting profits! 

Chicken is popular for many food businesses due to its versatility. There are numerous ways to prepare chicken, including grilling, frying, and baking, which means you can offer a variety of dishes to cater to different tastes and preferences. Pairing chicken products with other items, such as pizzas, chips, and sodas, helps you increase sales even further. 

Stores that sell both wings and WingBites® can make an additional $14,248 in sales annually. 

With its versatility and popularity, adding chicken products to your menu is a no-brainer. And with wings and WingBites® being such a hot commodity, you’d be remiss not to capitalize on this trend. So why wait? Explore the possibilities today and see how to take advantage of this popular menu item.

TBHC Delivers®

TBHC Delivers is the largest distributor of Hunt Brothers Pizza; we are our own business and brand. We own our trucks and follow, believe and deliver on all Hunt Brothers Pizza’s visions. TBHC Delivers builds upon the high-quality product of Hunt Brothers Pizza with value-add customer service like our 15-Point Promise.